"Somos todo oídos", reza su eslogan y lo dicen en serio. Te presentamos a "Overheard LA", el centro neurálgico de Internet para las conversaciones que no eran estrictamente para los oídos ajenos. Con la friolera de 1,6 millones de seguidores en Instagram y 65,6 mil en Twitter, "Overheard LA" recopila algunas de las conversaciones más hilarantes y divertidas que existen.

Según la descripción del proyecto, "Overheard es la insta-voz de nuestras mayores ciudades; una marca mediática única que satiriza la cultura milenaria con contenido atractivo y localizado".

Su fundador, Jesse Margolis, puso en marcha la cuenta por capricho en 2015 tras escuchar una conversación muy al estilo de Los Ángeles en una tienda de alimentos saludables. Ahora, tiene múltiples spinoffs, incluyendo Overheard New York.

Para aquellos que no entienden de qué va todo el revuelo, mira debajo las divertidas conversaciones sobre aguacates maduros, café colado, bloques de feta, toser en público y... lo que quieras. Y cuando termines, no dejes de consultar nuestro anterior post sobre Overheard LA aquí.

Más información: Instagram | Twitter | OverheardLA.com

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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Unficuseterno
Miembro de la comunidad
Hace 1 mes

Same

#2

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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Si has pasado tiempo en cualquiera de los bares de zumos, cafeterías o estudios de yoga de Los Ángeles, charlando casualmente con tu amigo o colega, es probable que te hayan escuchado. Y es probable que esa charla desenfadada que mantuviste sobre tu nueva tabla de cortar jamón serrano entregada por un dron de Amazon haya sido escuchada por miles de personas. O, mejor dicho, leída por 1,6 millones de seguidores en la cuenta de Instagram OverheardLA.

La página de Instagram dedicada a la cultura millennial y su caprichoso entorno se ha convertido en una marca internacional en toda regla. Ahora cuenta con tres cuentas de Instagram, @overheardla, @overheardnewyork y @overheardlondon, que suman más de 5 millones de seguidores en sus cuentas de Instagram.

Overheard también tiene su tienda online de moda con sudaderas con capucha, tazas, sudaderas y pegatinas, que reflejan las alegrías y las penas de la vida urbana millennial.

#3

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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#4

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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Todo comenzó allá por 2015, cuando su fundador, Jesse Margolis, creó Overheard LA y San Francisco por un capricho tras escuchar una conversación de este tipo en Los Ángeles, en una tienda de alimentos saludables. Hace un año, Jesse decidió recurrir a un juego de impresión para explorar el potencial de la marca detrás de las redes sociales.

"Ahora tenemos estas ocho cuentas con ciudades y temas y estamos explorando cómo se manifiesta la marca en diferentes áreas. La idea del periódico es nuestra primera incursión: es medio truco de marketing. Esencialmente vamos a hacer un boletín de noticias", dijo al New York Times. 

"No somos periodistas, básicamente hacemos lo que podemos. Creo que la mitad de las cosas que se escuchan son legítimas y extrañas. Creo que muchas de ellas son como un grupo de cinco amigos bebiendo y hablando. Y alguien dice espontáneamente algo gracioso y los amigos lo envían". 

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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A la hora de seleccionar las conversaciones para Overheard, el equipo selecciona los contenidos generados por los usuarios. Al mismo tiempo, Jesse explicó que también lo dirigen hacia temas de los millenials de una manera diferente.

"La razón por la que las cuentas tienen éxito es porque no estamos publicando simplemente una cita tonta: nos centramos en estos temas de las citas y la vida digital y la comida y el fitness y la cultura de Instagram y todas esas cosas". Los temas son demasiado fáciles de entender para cualquiera que viva en una jungla de cemento en la que el trabajo, la casa, el gimnasio, las citas, la comida y todo lo demás están interconectados.

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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Al mismo tiempo, Overheard LA capta los elementos más absurdos de la vida de Los Ángeles: "Intentamos burlarnos de la burbuja y, de vez en cuando, nosotros mismos podemos quedar atrapados en la burbuja al hacerlo, y no necesariamente mostrar lo única y diversa que se ha vuelto Los Ángeles", explicó el creador.

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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Jesse cree que el mundo actual está realmente dividido en dos realidades, la presencia online y el mundo real. "Me he dado cuenta de que ahora vivimos en dos mundos: el mundo real, IRL. Y esto de 'Black Mirror' está pasando".

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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#24

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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No es de extrañar que la mayoría de las conversaciones de Overheard parezcan igual de dolorosamente reales, pero colocadas en un contexto que las hace sonar instantáneamente más divertidas, más atrevidas y más absurdas. Pero, ¿no es eso precisamente lo que la realidad digital hace con todas las cosas de la vida real? Al fin y al cabo, ¿es posible capturar la instantaneidad y la honestidad de una conversación escuchada que, en primer lugar, nunca estuvo destinada a ser leída en línea?

#25

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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#40

40 Hilarious Conversations That People Overheard In L.A. And Decided They Were Too Good Not To Share (New Pics)

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